Final Project References

References
Associated Press. "Milwaukee Bucks Tell Charlie Villanueva Not to Twitter during Games Anymore - ESPN." ESPN: The Worldwide Leader In Sports. 18 Mar. 2009. Web. <http://sports.espn.go.com/nba/news/story?id=3990853>. 

Geraci, Mike. "Social Media Allows Pro-Athletes to Flip the Script on Sponsor Relationships." Verde PR and Consulting. 19 Jan. 2011. Web. <http://verdepr.com/blog/?p=1319>. 

Heath, Travis. "Social Media and Athletes as Role Models." Gameonnation.com. 1 Oct. 2010. Web. <http://www.gameonnation.com/index.php?option=com_content&view=article&id=39:travis-heath-entry-one&catid=22:featurednews&Itemid=36>. 

McCarthy, Michael. "Rashard Mendenhall Fired by Champion over Osama Bin Laden Tweets - Game On!: Covering the Latest Sports News." News, Travel, Weather, Entertainment, Sports, Technology, U.S. & World - USATODAY.com. 5 May 2011. Web. <http://content.usatoday.com/communities/gameon/post/2011/05/rashard-mendenhall-fired-by-champion-over-osama-bin-laden-comments/1>. 

Petchesky, Barry. "NFLPA's Labor Strategy Involves Liberal Use Of Twitter Hashtags." Deadspin, Sports News without Access, Favor, or Discretion. 17 Jan. 2011. Web. <http://deadspin.com/#!5735860/nflpas-labor-strategy-involves-liberal-use-of-twitter-hashtags>. 

Reid, Jason. "Rashard Mendenhall's Mistake Teaches Athletes to Type at Their Own Risk." The Washington Post. 7 May 2011. Web. <http://www.washingtonpost.com/sports/wizards/derrick_rose_relied_on_family_to_become_league_mvp/2011/05/05/AF5rTmKG_story.html?wprss=rss_homepage>. 

Stein, Marc. "NBA Dunks Tweeting, Social Media during Games - ESPN." ESPN: The Worldwide Leader In Sports. 30 Sept. 2009. Web. <http://sports.espn.go.com/nba/news/story?id=4520907>. 

Sutherland, Joel. "Want to Learn How to Market on Twitter Effectively? Watch Shaquille O'Neal." New Media Campaigns | Web Design, Agency Partnerships, Online Experts. 26 Feb. 2009. Web. <http://www.newmediacampaigns.com/page/shaq-teaches-twitter-marketing>. 

Thomaselli, Rich. "When Tweeting Athletes Turn Into League Liabilities." Advertising Age 80.37 (2009): 4-5. ProQuest. Web. <http://proquest.umi.com/pqdlink?Ver=1&Exp=05-06-2016&FMT=7&DID=1919058721&RQT=309&clientId=48067>. 

Yuscavage, Chris. "Tweet Downs: The Dumb Things Athletes Say on Twitter." Drjays.com. 31 Aug. 2010. Web. <6. http://live.drjays.com/index.php/2010/08/31/tweet-downs-the-dumb-things-athletes-say-on-twitter/>.